Last week I conducted a Leadership Development workshop for a large Fortune 500 company on the East Coast. The workshop centered on the very hot topic of how to successfully engage a sales force and reap the benefits of that engagement. The sales managers and salespeople attending the event left on a real high, fully ready to take their game to a whole new level. The data and tips related to salespeople engagement are especially important given that: - Salespeople are more engaged than non-salespeople (23% fully engaged versus 13% for non-salespeople). Yet, salespeople are much more likely to be ...
